What is Google Adwords?
Are you interested in generating more leads with sponsored search advertising? It used to be called Adwords, but it has since changed its name to Google Ads or Google AdWords management. It is the premier platform for paid search advertising, allowing you to target your customers in the most relevant and specific way possible.
The paid search specialists at Blue Corona can assist you with all parts of your Google Ads (Google Adwords) management, whether you’re wanting to fine-tune an existing campaign or you’re beginning from scratch and require a thorough campaign setup.
When you work with us, you can rest assured that your PPC advertising is being managed by Google Ads (previously Adwords) and Bing Ads PPC specialists who are accredited in their respective fields. Not only that, but you’ll also have the added benefit of working with a Google Premier Partner, which is a status reserved for the top three percent of Google Partner PPC agencies.
The Benefits of Using Google Ads for Your Business
Google Ads is the most sophisticated sponsored search platform available, outperforming competitors such as Bing Ads on a consistent basis. Google Ads allows advertisers to establish a daily budget for each campaign as well as bids for each ad group and keyword in their campaigns.
Ad schedules, location settings, and mobile device settings are just a few of the options available in campaign settings. The Ads Keyword Planner also allows you to brainstorm and assess the power of keywords for your ads, which is really useful.
Increasing the number of visits and leads generated by Google Ads
Google Ads strives for relevancy and rewards advertisers who make their campaigns as beneficial to searchers as possible, according to Google. Each keyword in an account is assigned a Quality Score, which is determined by Ads. The Quality Score of an ad in the top position on Google Search is one factor that influences the cost per click for that ad.
Blue Corona can assist you in improving the Quality Score for your Ads campaigns if you are wanting to do so. Our PPC specialists can improve the Quality Score for your account by improving the relevancy of your ads and the content of your landing pages in order to increase the click-through rate and online conversion rate. This will allow you to drive the most qualified visitors to your website.
In addition, it is crucial to note that Ads (AdWords) encourages advertisers that regularly alter their account settings and experiment with the latest features that Ads has to offer, making PPC administration an absolutely necessary component of advertising on Ads.
The following are the reasons why you should use thrive website to manage your Google Adwords (AdWords) campaigns
Thrive website has a dedicated team of PPC specialists with years of experience in developing and optimising campaigns in a wide range of industries for Google Ads, including healthcare, education, and retail. We have worked with campaigns in the following industries, among others, with our PPC specialists:
- Improvements to the home
- HVAC Insulation Information Technology Services
- Services provided by a plumbing professional
- Reconstruction of a building
- Firefighting, industrial water delivery, and other services
To better manage a client’s Ads (Adwords) account, our PPC specialists collaborate with an account manager to learn every aspect of the client’s business model. This includes learning how to:
- The sales funnel for the client
- The lead-to-sale conversion rate
- The visit-to-lead ratio is the ratio of visits to leads.
Google Adwords management is a platform that allows users to manage their own campaigns. In order to set up and maintain your PPC campaign, you do not need to employ a professional PPC business. Most small business owners, on the other hand, lack the time, experience, and tools necessary to maximize their return on investment.